Mounth Elizabeth Hospital
Brand Story Video
Explainer Video Services
Complex product, clear video.
SaaS and process explainers that make people get it.
Our explainer video services take a dense product, workflow, or platform and compress it into a scripted, storyboarded animation that lands the core idea in under 90 seconds — so a first-time viewer understands what you do and why it matters before they ever book a demo.
- 10 years
- 4 studios
- 300+ animations delivered
Trusted by
Selected Explainer Video Services Work
Changi Airport Group
“Magic in Transit” Brand Campaign
BytePlus CBN
Product Animation Video
TikTok
Mega Sales 2024 Campaign
Why teams brief us for explainer videos
Most explainer briefs fail on the script, not the animation — the moment you try to say everything, the viewer retains nothing. We start from a single core message, cut the video down to the two or three points that actually move a buyer, and build the visuals around that spine. Every scene earns its place, and the pacing is tuned so a busy prospect stays to the end instead of dropping at the ten-second mark.
With more than 60 explainer, product, and marketing videos delivered since 2015 for brands including Mastercard and Hilton, we know how to frame a technical concept without dumbing it down or drowning it in jargon. Our team spans four studios across Asia-Pacific and North America, so scripting, design, and animation move in parallel across timezones — and if your product needs deeper technical or medical visualisation, we bring the same discipline to our medical animation services.
- Script-first process that fixes the message before a single frame is drawn
- SaaS, fintech, and technical products distilled into sub-90-second stories
- 60+ explainer, product, and marketing videos delivered since 2015
What We Offer in Explainer Video Services
Four ways we scope an explainer, matched to what the video needs to do. Most briefs land in one of these; we confirm the right fit on the first call.
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A tight, benefit-led video that shows what your software does and why it matters, built for landing pages and demo funnels.
Best For:
SaaS / software launches / homepage hero video / investor and sales decks
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A step-by-step animation that walks a viewer through a workflow, service, or system so the mechanics finally click.
Best For:
Multi-step services / platforms / fintech flows / operational processes
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Short, repeatable videos that get new users or staff to competence without a live walkthrough every time.
Best For:
User onboarding / internal training / support deflection / feature adoption
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A designed visual metaphor that makes an abstract idea, technology, or category tangible in one sitting.
Best For:
New categories / deep tech / vision pieces / thought-leadership
How we work
A predictable five-step process. No surprises, no scope creep.
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1
Discover
Brief, audience, message, success metrics
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2
Concept
Script, style frames, storyboard
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3
Produce
Illustration, animation, sound design
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4
Refine
Two structured rounds of revision
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5
Deliver
Final files, cutdowns, captions
FAQ
Questions we often get
The script does the heavy lifting, not the animation. A working explainer picks one core message, supports it with two or three concrete points, and cuts everything else. We lock that message before we design anything, which is why our videos stay under 90 seconds and still leave viewers understanding what you do — the visuals then amplify a story that already holds together.
Yes. A large share of our explainer work is for software, fintech, and technical products where the challenge is making something complex feel simple without stripping out what makes it credible. We handle the abstraction — dashboards, data flows, integrations, technical processes — and turn it into visuals a non-expert buyer can follow on the first watch.
Most explainer projects fall in the S$10,000–20,000 band, depending on length, animation complexity, and how much scripting and design the concept needs. A single tight product explainer sits at the lower end; a richer piece with custom illustration, multiple scenes, or a full storyboard from scratch sits higher. We scope a fixed quote against your brief before any work starts, so there are no surprises.
A typical explainer runs around four to six weeks from kickoff to final delivery, moving through script, storyboard, design, animation, and sound. Timelines flex with revision rounds and how ready the brief is on day one — a clear message and reference material shorten it, while heavy stakeholder review lengthens it. If you have a hard launch date, tell us early and we build the schedule backwards from it.
A short brief on the product, the audience, and the single thing you most need the video to communicate. Anything you already have — a deck, a demo, product screenshots, brand guidelines — helps, but is not required. We run the scripting and structure ourselves and check in at defined stages, so the video does not stall waiting on your team between milestones.
Yes. We build every explainer to your brand — colour, type, tone, and any existing visual system — rather than dropping you into a template. Because the design is bespoke, the assets and style we create carry forward, so follow-up videos, feature explainers, or a series stay consistent and get faster to produce once the first one is set.
TESTIMONIALS
Measurable Impact.
Real Feedback.
SuperPixel can be trusted to deliver creative animation work. Their experienced team is easy to work with, always available to guide us, and clear in managing project timelines and expectations. It has been a breeze working with them.
The event went smoothly, and it was a successful New Year's Eve celebration for us. Thank you, SuperPixel, for all the work and support you put into making it happen.
The work SuperPixel has provided us has been nothing short of great. Their revisions were spot on, and the final result matched what we had in mind. It has been a pleasure working with the team.
Really enjoyed working with SuperPixel, they are able to fully understand the creative needs of different projects given and deliver the animations accordingly. At the same time, the team is also very accommodating, clear and quick with their works.
The visuals were heartwarming and beautifully captured the story we wanted to share. It was a fantastic collaboration! The team's creativity and dedication brought our idea to adorable character, amplifying our message in a powerful way.
The animations enhanced our campaign! Delivering a polished and impactful message. The team's creativity and adaptability brought our vision to life effortlessly.
Have a campaign,
story, or experience
in mind?
Bring us the idea. We’ll help shape it into something
worth watching, sharing, and experiencing.