Marketers and advertisers use various techniques to appeal to and interact with target audiences. One technique they use is visual storytelling in which a story is told to the audience using visual tools. It might be useful for your business to study how visual storytelling works and how to use it in your upcoming campaign. […]
The Responsibilities of a Character Designer
Have you ever wondered who made all the characters that we saw on TV, in movies, or video games? Creating the look and animation of a cartoon character in a film, TV show, video game, educational video, or even advertisement is one of the responsibilities of a character designer. Character designers can also be called […]
Decoding Graphic Design: the Uses and Types of Graphic Design
What is Graphic Design? Graphic design is defined as a practice of planning and projecting both ideas and experiences through a combination of images and words to convey information to a group of audiences. In other words, it communicates ideas and messages through visual elements. Nowadays, graphic designs have been widely used in various sectors […]
All You Need To Know About Visual Communication
Visual communication is more vital than ever with so many businesses and organizations now working online and remotely. To maintain team collaboration and enthusiasm, all employees must believe they are working toward the same purpose. This includes ensuring that everyone is on the same page regarding corporate objectives, updates, and activities. But how can you […]
Unveiling the Role and Skill of a Concept Artist!
Think about your favorite game, movie, or animated PSA. Imagine the visual features involved on the screen—the environment, characters, weapons, or even sophisticated vehicles that made everything feels surreal. You might find it unique because each animation appears with various styles and themes. Those visual differences come from concept art, the foundation of animation design. […]
Mise en Scene 101: What Is It, The Elements, and Examples
When it comes to developing audiovisual content, we often hear the term Mise en Scene. However, do we understand the actual meaning of it? This article will take you on a broader view regarding one of the most crucial aspects of audiovisual content making. The Definition and Function of Mise en Scene Originating from French, […]
Concept Art Character: Definition, Importance, and How to Create
Imagine your favorite cartoon or video game, one with a unique character and personality. Have you ever wondered who creates the designs and ideas? When you read a book, you may see the scenes in your mind, creating a universe and characters based on the author’s descriptions and imagery. Words shape how you imagine things. […]
Here’s What You Need To Know About Animation Design
You may have heard the word animation design when you think about your favourite Pixar or Disney film, and you may be curious about what an animation designer does. Aside from turning creative ideas to life, a career in animation design can bring you closer to a fulfilling career. Let’s find out what animation design […]
Storyboard 101: Things You Need To Know About Storyboard
Storyboards were first used by an animator named Webb Smith in 1933. The idea of using storyboard originated from separate pictures and then arranged on a bulletin board to create a storyline. Besides being used in the film and video industry, the storyboard is also often used in the world of theater, advertising, and so […]