Interactive XR Experience at Suntec City
Interactive XR Experience at Suntec City
Immersive Experiences for Brands and Spaces
Immersive experiences for brands that need audiences to step into the story, interact with it, and remember it.
From concept and spatial storytelling to interactive design, content production, and technical delivery, SuperPixel creates immersive experiences that connect brands with audiences across events, exhibitions, activations, and public spaces.
- 10 years
- 4 studios
- 300+ animations delivered
Trusted by
Selected Immersive Experiences Work
F1 3D Anamorphic
F1 3D Anamorphic
Star Club Gala
Star Club Gala
Anamorphic Festive Greetings
Anamorphic Festive Greetings
Why Immersive Experiences Make Brands More Memorable
Immersive experiences move audiences from passive watching into active participation. They help brands create moments that people can see, touch, explore, and share — whether through interactive installations, projection mapping, AR, VR, digital displays, or spatial storytelling. For campaigns, events, exhibitions, and public spaces, immersive media can turn a message into a more memorable experience that feels present, emotional, and engaging.
- Stronger Audience Engagement
- More Memorable Brand Moments
- Flexible Across Spaces
What We Offer in Immersive Experiences
Every immersive project starts with the audience journey. From there, we shape the right creative
concept, interaction layer, content system, and technical approach for the space.
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VIDEO PLAYBACK
Transform buildings, stages, and surfaces into living canvases of light and motion.
Best For:
Events, Launches, Public Spaces, Light Festivals
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VIDEO PLAYBACK
Touch, motion, and sensor-driven installations audiences play with and remember.
Best For:
Exhibitions, Roadshows, Brand Activations
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VIDEO PLAYBACK
Augmented and virtual reality that places audiences inside the story.
Best For:
Product Demos, Training, Experiential Marketing
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VIDEO PLAYBACK
Content systems for LED walls, kiosks, and immersive rooms.
Best For:
Showrooms, Lobbies, Galleries, Visitor Centres
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How we work
A predictable five-step process. No surprises, no scope creep.
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1
Discover
Brief, audience, message, success metrics
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2
Concept
Script, style frames, storyboard
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3
Produce
Illustration, animation, sound design
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4
Refine
Two structured rounds of revision
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5
Deliver
Final files, cutdowns, captions
FAQ
Questions we often get
SuperPixel is an animation studio operating across Singapore, Canada, Australia, and Indonesia. We’re a team of passionate creatives who bring ideas to life through animated videos and interactive media. Since launching in March 2016, we’ve worked with a diverse range of clients — from digital agencies and commercial brands to government bodies and global organisations.
We create animated and multimedia content that helps you tell your story clearly and creatively. Our services include 2D and 3D animation, digital and social media content, as well as interactive and experiential media for events, campaigns, and beyond.
We work with a broad range of industries, including advertising, education, government, healthcare, non-profits, and industrial sectors. Our clients range from global brands and agencies to local start-ups and public organisations.
The cost of an animation project depends on several factors, such as the length, style, and complexity of the work. Our projects typically start from $5,000 and can go up to $500,000 for larger-scale productions. For an accurate quote, just reach out with your project details — we’ll be happy to provide a tailored estimate based on your needs and goals!
Timelines vary depending on the complexity, length, and scope of the project. Simple animations can take as little as 3 weeks, while larger, more detailed productions may take 6 months or more. Once we understand your project requirements, we’ll provide a clearer timeline tailored to your needs.
We follow a structured process that typically includes initial consultation, scriptwriting and concept development, storyboarding, design and asset creation, animation and production, then final review and delivery. This timeline is a general guide and may vary depending on the complexity and scope of your project.
We’d love to hear about your project. Just reach out via our contact form, email us directly, or send us a message with a few details about what you’re looking to achieve. From there, we’ll take you through the next steps and guide you through the process.
TESTIMONIALS
Measurable Impact. Real Feedback.
Really enjoyed working with SuperPixel, they are able to fully understand the creative needs of different projects given and deliver the animations accordingly. At the same time, the team is also very accommodating, clear and quick with their works.
The visuals were heartwarming and beautifully captured the story we wanted to share. It was a fantastic collaboration! The team's creativity and dedication brought our idea to adorable character, amplifying our message in a powerful way.
The anamorphic animation was a showstopper. It brought a sense of wonder and excitement to our messaging and captured everyone's attention. Their dedication to excellence and out-of-the-box thinking made all the difference.
We love working with the team at Superpixel! While there are many creative agencies out there, it is difficult to find one that truly understands our needs. But the team at Superpixel has achieved that, constantly delivering outstanding quality work!
The animations enhanced our campaign! Delivering a polished and impactful message. The team's creativity and adaptability brought our vision to life effortlessly.
Well detailed work within the constraints of the project, very easy to work with and very responsive to our input. SuperPixel went beyond what was expected of them. They are very competent in what they do and have a good eye and ear for what the client wants. An absolute breeze to work with.
Planning an immersive
experience in mind?
Send us your brief, venue details, reference, or early idea. We’ll come back with the right questions, creative direction, and a clear next step.